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Improving ad targeting and engagement

Built AI-powered product to assess emotional response of video ads

Built an AI-powered solution called DeepDive

to gauge users' emotional responses while watching video clips, including TV commercials.

IMPACT

Improved ad targeting and engagement

ai solution

Electroencephalogram (EEG) testing for measuring brain waves, Eye Tracking, and Facial Recognition technology

client

Unilever (Clear)

A British multinational fast-moving consumer goods company.

in collaboration with hive

NuWorks Tech

Led by an esteemed AWS Machine Learning Hero, AI expert, and author, Joshua Arvin Lat.

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